My mission is to provide fitness professionals elite digital marketing service to expand their business and grow a loyal audience.


“Choose a job you love and you will never have to work a day in your life.” -Confucius



BS Biology from The College of New Jersey
Digital Marketing Certified by General Assembly NYC
Inbound Marketing Certified by HubSpot Academy

Featured Work

Thrive Global: “The Circuit Workout You Can Do In Your Office” “5 Exercises You Can Do At Your Office”
“5 Exercises to Remedy ‘Tech Neck'”

Experience and Background

Rothie Banzuelo received her personal training certification in February 2014 and began working at a commercial gym in NYC in April 2014. She was promoted to Assistant Fitness Manager in May 2016.

In February of 2017, she decided to switch careers into marketing and upon receiving her certification, worked for a fashion designer in NYC. She was promoted to Marketing Manager in 6 months.

Putting Digital Marketing and Fitness Together

The team of trainers she worked with branched out from a commercial gym to independent training. The common concern was, “How do I get more clients?”

Combining fitness and digital marketing was no question and that was when she decided to start her own digital marketing business providing services to a specific niche.

Who Would Benefit from Your Services?

Hybrid Trainers: Certified personal trainers experienced with training in a commercial gym or independent trainers looking to expand their business online, but wish to continue to train in-person.


Rothie wants to give fitness professionals more time and less uncertainty. In doing the work for you, you have more time to create fitness programs, coach your clients, read books, spend time with your family, and live your best life. Providing you with digital marketing strategies and implementing them will give you a sense of security that your business will grow.

“People don’t buy what you do, they buy why you do it.” -Simon Sinek

Interested in a complimentary consultation? Contact me today and I will reach out to you within 24 hours.